In sync with the country's “Corporate Social Responsibility” (CSR) Policy, most corporates today are are implementing various CSR activities/projects for social and environment development in their focus areas. Formulation and Implementation of CSR based programmes requires special aptitude, strategy, skills and capabilities for outcome-oriented results. IFFDC has the requisite attributes as well as the experience of implementing such programmes and has started facilitating companies/ organizations for result oriented CSR commitments. IFFDC's own rural livelihoods approach places people at the centre of development and focuses on building assets and skills so that women and men can access new opportunities for income generation and employment for sustainable livelihoods. Accordingly, these efforts in partnership with Corporates under their CSR initiatives, are also aligned with IFFDCs own priorities of poverty alleviation and sustainable rural livelihood development. The following CSR Projects have been completed successfully by IFFDC during the period of the year 2015 to 2024:
IFFCO-TOKIO Integrated Rural Development Project (IIRDP)
IFFDC has successfully completed 09 projects in the IFFCO-TOKIO Integrated Rural Development Project (IIRDP) series. These have so far covered 32 villages of 7 States. Rajasthan, Odisha, Assam, West Bengal, Madhya Pradesh, Chhattisgarh and Bihar. The livelihood of more than 5,000 poor families in tribal and underprivileged villages (More than 24,800 People) has been improved by various activies under these projects.
Green Belt Development Project
IFFDC has successfully completed 4 CSR projects on Green Belt Development with the CSR initiative of M/s Mitsui & Co. Ltd. in Haryana and Delhi NCT. The objective of these projects is to increase tree cover for environment improvement thereby also contributing toward combating climate change. The developed green cover of about 11,000 trees is certainly helping in carbon sequestration and mitigating climate change. Moreover, the biodiversity in these areas has improved.
Primary Health Care Service Project
With the CSR initiatives of Mitsubishi Corporation India Pvt Ltd (MCI) and Metal One Corporation India Pvt. Ltd. (MOl), IFFDC has successfully completed the project on Primary Healthcare services delivery to the populations in the rural areas of Kolhapur region of Maharashtra. More than 25,000 rural people have availed the primary health care services delivered through issuance of more than 5200 Electronic Health Cards (e-HC) and organised Health Camps.
Projects Supported by Central Government
Project on “Enhancing the Social Media reach of Initiatives of the Ministry of Cooperation, Government of India”
As assigned by the Ministry of Cooperation (MoC) Govt of India, IFFDC has set up a fully equipped “Project Monitoring Unit” (PMU) for enhancing Social Media outreach of the Ministry's initiatives amongst the Cooperative Stakeholders. The PMU started functioning since January 2024 by developing and posting informative and engaging contents on various social media platforms pertaining to the MoC schemes for growth, development and strengthening the cooperatives in India. Initially, the PMU was set-up for a two year period, which was further extended for another year. The PMU has played a critical role in enhancing the Ministry's digital visibility, citizen connect and overall communication efficiency under the vision of “Sahkar se Samriddhi”.
PROGRESS
- The official website of the Ministry of Cooperation (MoC) has crossed 1.75 Crore viewers and reached 2.64 Lakh subscribers on MoC YouTube Channel.
- Followers on MoC Facebook, WhatsApp, Instagram and Twitter (X) currently number 1,88,000, 8300, 1,09,000 and 49,100 respectively.
- More than 1,82,000 cooperators all over the country were enabled to watch the ICA Event online. The Bharat Taxi Launching Event has received 1 Lakh views